Industry Trends in Streaming Audio & Podcast Performance
How do you define success in streaming & podcasting, and does it differ industry-by-industry? In our new eBook, co-authored with our partner Audacy (formerly Entercom), you’ll find tactical strategies for campaign goal setting, measurement methodologies, and optimization. In addition, we share benchmarks across key industries to guide you, so you can plan, execute and measure the success of your next audio marketing campaign.